Alberta's new conservation licence plate is shown against Mount Nestor and Goat Mountain, overlooking Spray Lakes Reservoir.
Alberta’s government is launching its first conservation-focused specialty licence plate. Proceeds from sales of the new plate will be directed to the Alberta Conservation Association, a trusted organization with a long history of stewardship, habitat restoration, wildlife research and support for sustainable outdoor activities across Alberta.
Every purchase helps fund critical, on-the-ground work, from restoring habitats and monitoring wildlife to advancing research and supporting community-driven conservation programs across Alberta.
“Alberta’s wildlife and wild places are a source of pride for people across our province. This licence plate gives Albertans an innovative, simple and visible way to support conservation while celebrating one of our most iconic species. Every plate sold helps protect habitats and keeps our fish and wildlife populations healthy for future generations.”
“This new licence plate gives Albertans another way to show their pride in our province while helping protect the wildlife and wild spaces we all enjoy. It’s a simple way to make a difference while putting a little more Alberta on your vehicle.”
The plate features an iconic painting of two of Alberta’s famous bighorn sheep with Mount Lougheed in the background. The Rocky Mountain bighorn sheep is Alberta’s provincial mammal and one of the province’s most recognizable and celebrated species. Artwork for the plate is based on a commissioned piece by Alberta artist Desmond McCaffrey.
“The licence plate provides a great opportunity for every Albertan to show their support for wildlife and wild spaces! Funds received from the sale of the plate will go directly toward enhancing fish and wildlife populations, and the habitats they depend on.”
“Hunters and anglers have long been a part of Alberta's commitment to conservation and the sustainable use of our natural resources, and this licence plate lets every Albertan join in. The bighorn sheep, a symbol of strength and resilience, is a fitting choice. Every plate sold goes directly to conserving our wildlife and wild places, a first for conservation in Alberta.”
“This is a great opportunity for Albertans to play a direct role in conservation across our province. This initiative will put more resources into conservation work and support projects that make a real difference on the ground.”
By choosing this specialty plate, drivers can proudly contribute to safeguarding Alberta’s diverse ecosystems and the species that call them home. With each plate purchased, Albertans are helping ensure that future generations can continue to enjoy the breathtaking landscapes and wildlife that define the province.
Quick facts
- The cost of the specialty plate is $75, plus a $15 registry agent fee, and standard vehicle registration fees apply.
- The Alberta Conservation Association will receive $55 in funding for every plate sold.
- The licence plate will be available for purchase starting on Sept. 1 on Alberta.ca and in local registries.