Visitor Friendly Program

Visitor Friendly Alberta

The Visitor Friendly Program provides a toolkit to assess your community’s strengths and weaknesses, with the goal of creating favourable and long-lasting impressions of your area for visitors.

The program identifies ways to enhance:

• overall ambience and visual appeal
• wayfinding and signage
• quality of services and professionalism
• public services and visitor amenities
• visitor information

How does it work

You have two options to take part in Visitor Friendly Alberta:

• Work with a third-party consultant to undertake a thorough evaluation to produce a visitor friendly strategy and action plan.
• Conduct a self-assessment and develop an action-plan using the free online toolkit, Visitor Friendly Alberta: A Guide to Welcoming Tourists to your Community.

Is there funding available

Communities interested in working with a third-party consultant may be eligible for funding via the Tourism Growth Innovation Fund, through which they may receive funding for up to 75% of the total project cost.

Contact

Contact the Destination Development Unit:

Hours: 8:15 am to 4:30 pm (open Monday to Friday, closed statutory holidays)
Email: [email protected]

Address:
6th Floor, Commerce Place
10155 102 Street
Edmonton, Alberta  T5J 4L6