Overview

A logo is part of a visual identity system. It helps someone recognize the entity they are interacting with, as well as identify the website they are currently on.

All GoA websites must present the Alberta signature logo with black text with a blue square in the top left and bottom right of every web page.

Design

Image of the Alberta Government logo

Usage guidelines

The logo should not contain ‘sub-branded’ elements such as names of government programs, departments, or applications. Find additional guidelines and exceptions in Section 1.1 of the Visual Identity Manual.

Size and positioning

Position the logo in the top left corner of every page, within a responsive header bar spanning the full width of the page. The logo requires a 24 pixel margin on all 4 sides.

Secondary logos

Site-wide secondary logos, if they exist, are to be placed at the bottom of the page within the footer.

Logo icon

Alberta signature logo in an icon format found on the App Store and Google Play.

All App Store and Google Play store icons for native mobile apps need to follow Government of Alberta (GoA) corporate identity guidelines.

Apple automatically adjusts the size of the icon, but Android requires multiple sizes.

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